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The Power of Burst Resource for Utilities Customer Service Teams

Burst resource is simply an additional allocation of resources, such as staff or technology, that a brand implements to handle a sudden and significant increase in customer enquiries. Most commonly, burst resource for customer service is used during busy times of the year and is often a planned uptick in resource to avoid your current team falling behind or becoming overworked.

But, more importantly, it can also be used during emergencies or times of crisis. For utilities companies specifically…